Type of Video Format to Upload to Twitter
Twitter may be all about shouting quick 280-graphic symbol messages to the world, but the platform is chop-chop condign a become-to destination for video as well, which makes understanding video format for Twitter all the more important.
According to the company itself, in that location are now well-nigh i.two billion daily video views on Twitter (2x growth over the previous 12 months), and video tweets attract ten times as much date than non-video tweets.
It makes sense to include Twitter in your video marketing plans, but you should always strive for the highest possible video quality to obtain the best results. Follow these quick guidelines to properly format your video:
What is Twitter's Preferred Video Format?
Depending on which device you're uploading your video from, y'all'll take slightly different format restrictions.
If yous're uploading your video on mobile, you tin can apply MP4 and MOV video formats. For desktop uploads, you can use MP4 with H.264 video codec and AAC audio codec.
Additionally, make sure that your video meets the following 2 Twitter video format requirements:
- A bitrate of no more than than 25 Mbps (megabits per second)
- A maximum framerate of 40 FPS (frames per 2d)
What Are the Best Sizes and Dimensions for Twitter?
While Twitter's video capabilities are limited by the platform'due south design, y'all can even so upload landscape, vertical, and square videos.
Even so, upload requirements relating to size and dimension are a little stricter than YouTube or Facebook.
- The minimum accepted video resolution is 32×32
- The maximum resolution is either 1920×1200 or 1200×1920 based on video orientation
- The merely accepted aspect ratios are 1:2.39 or 2.39:one
- The longest your video can be is 2 minutes and 20 seconds (or 140 seconds total)
- The largest file size possible is 512 MB
1 thing to keep in listen is that Twitter recommends that horizontal videos be uploaded with a resolution of 1280×1024 (or slightly lower resolution than the maximum) to clinch the best results.
How Can You Get the Best Video Quality on Twitter?
The most important thing to proceed in listen when yous start uploading videos to Twitter is that the service is optimized for mobile videos over desktop. (Not to worry; our video maker for Twitter has the optimal Twitter video size).
If you're using your phone to upload the video, make sure to edit it and record in a format that meets the file size limit. We like to use Videoleap for jobs like this since you can select from a diverseness of editing tools to perfect your clip for upload.
Additionally, here are some tips you can utilize to generate the best possible Twitter video quality:
- Make sure you upload the highest possible resolutions (using as much of your allotted 512 MB as possible)
- Record directly from your phone when you can, equally Twitter lets you instantly upload or even stream live video
- If you lot're using mobile for uploading and recording, vertical video may exist a better option to accomplish the highest resolution possible
Some of our Favorite Twitter Videos
Here are some of our favorite Twitter videos to requite you an idea of how to start sharing your make beyond the platform:
Pandora
Tweet "@pandoramusic + #SoundsLike + whatsoever emoji" and we'll send you something to listen to. motion-picture show.twitter.com/LODJ3L0bL3
— Pandora (@pandoramusic) May 9, 2017
Disneyland Paris
Où est La Fée Clochette ? Explorez la Nouvelle Parade de #DisneylandParis25 et postez une capture d'écran si vous la trouvez ! pic.twitter.com/O6l5q9KfR5
— Disneyland Paris (@DisneylandParis) June 21, 2017
Budweiser
Où est La Fée Clochette ? Explorez la Nouvelle Parade de #DisneylandParis25 et postez une capture d'écran si vous la trouvez ! film.twitter.com/O6l5q9KfR5
— Disneyland Paris (@DisneylandParis) June 21, 2017
While these videos use some innovative techniques, you can create equally impressive videos with just your phone and the correct tools.
Explore tools like Boosted'due south promo video maker, which lets yous turn your videos into quick, engaging ads to assist y'all transform your visions into reality. Most importantly, continue these formatting guidelines in listen to maximize the reach of your Twitter videos.
Source: https://boosted.lightricks.com/video-format-for-twitter/
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